Brand identity
Picha Zetu
Picha Zetu means “our pictures”. The identity is built on the aperture, the part of a camera that decides what gets in. Black, signal yellow, paper and Kampala clay, set in heavy type: Brands, in focus.




We make bold brands for ambitious businesses. Logos, identities, social media and company profiles for hotels, cafés and growing companies. Based in Kampala, working with clients anywhere, online.
Picha Zetu means “our pictures”. The identity is built on the aperture, the part of a camera that decides what gets in. Black, signal yellow, paper and Kampala clay, set in heavy type: Brands, in focus.






Everything a client touches: business cards with a cropped aperture, a letterhead with a welcome letter ready to send, a yellow envelope that stands out in the pile, stickers and a sketchbook.


Our own profile, written and designed like the ones we make for clients: who we are, services, process, work, clients and fixed prices. Ready for tenders, investors and partners.



A feed with a system: brand tips, prices served like a café menu, Swahili one-liners, real people, and a five-slide carousel that teaches before it sells.



Two flyers, two jobs: one sells a Brand Identity in five days, the other speaks to new cafés and hotels with a launch kit. One offer, one price, one call to action.

A three-poster series for Kampala walls: SEEN., a second look through the viewfinder, and Picha Zetu, Hadithi Yako (our pictures, your story).

The brand at full size: a roadside billboard, an event roll-up banner, a canvas tote and a studio tee.




A full restaurant identity that carries from the menu wall to the pizza box: logo, pattern, cups, caps and business cards, built to be recognised from across the street.



A crest-style mark for a restaurant and lounge, rolled out across building signage, takeaway packaging and staff uniforms.




A month-by-month social media calendar and packaging range for a neighbourhood café: offers, holidays and delivery campaigns in one consistent voice.






From grand opening to everyday offers: logo, shopfront signage, packaging and a launch run of social posts for a new coffee spot.



A company profile written and designed to win tenders: background, values, services, clientele and structure, in print and digital PDF.


















Have a brand to build?
Let’s talk.